Emil Michael comments on WeChat

December 30, 2016
 
In his work with Uber as its Senior Vice President of Business, Emil Michael has noted the lack of Uber’s presence on one of China’s most prevalent mobile applications, WeChat. This popular messaging app throughout the country, with more than 60,000 active users, previously supported use of Uber, but no longer does so, according to Michael. Since mid-March 2016, WeChat’s owner company, Tencent, began to ban or freeze Uber accounts on the app due to a competing venture from within China known as Didi Kuaidi. This also popular transportation app commands a significant portion of the business and thus, took over presence on WeChat. Uber, said Michael, is combatting the issue and still working to maintain its ride presence and partnerships within Chinese cities.